FieldScale
Outbound for Seed–Series A B2B SaaS
Founding outbound AE package

B2B SaaS Founders: We’ll Build Your Outbound Motion From Scratch

Building and scaling outbound sales for your startup doesn’t have to be expensive or slow. Most founders either hire too early or pay lead gen agencies to rent pipeline they don’t own.

Built by operators who’ve done founder-led sales and early outbound from zero.

15 minutes. No pitch — just a clear plan for ICP, messaging, and outbound execution.
Own the motion
No black box
Seamless handoff
Fast GTM signal

What you get (and keep)

  • Email sending infrastructure
  • Lead lists mapped to your ICP
  • Script docs (email, LinkedIn, calls)
  • A repeatable outbound process

Best fit

Seed–Series A B2B SaaS • Founder still sells • $5k–$50k ACV

Positioning

Most agencies make you rent pipeline. We help you own your outbound motion, then hand it off when you’re ready to hire.

How it works

A simple, founder-friendly process designed to generate real conversations and fast learning — without hiring too early.

1

ICP deep dive

We meet with you to learn your product, who it’s for, and what “buyer intent” looks like — from job title and company size to growth and funding stage.

2

Lead lists for your full TAM

We map your total addressable market and build targeted prospect lists based on your ICP and relevant signals, so outreach focuses on the right accounts at the best time.

3

Build + validate at scale

We will set up enterprise-grade email sending infrastructure that will send thousands of emails a day to your ICP without landing in spam. This will not only allow us to book meetings, but get real time data about what sales messaging is most effective, and what your most receptive prospects look like.

Best of all: You keep the email sending infrastructure, lead lists, and script docs. When you’re ready to hire a sales team, we assist in a seamless handoff so you can scale what’s already working — not start from zero.

This is not a fit if:

  • You want guaranteed meetings or revenue (no one honest can promise that)
  • You’re selling low-ACV products that can’t support outbound
  • You’re looking for a one-time “lead list dump”
Timing: Most teams see clear signal within 30–45 days.
Book a Free Strategy Call
Cheaper than hiring a founding AE. Faster than building it yourself.